The Professional Event industry has been steadily progressing despite a 0-digit progression of GDP.
Today’s main trends are as follows :
- Professional events and Fairs set up to boost and accompany participants towards a way out of the economic crisis,
- Unspecialised Fairs focused on innovation and appealing to the general public,
- Increased number of summits set up in dedicated venues together with a rising number of the average number of attendants,
- Companies' private events with more spending and an average rising number of attendants,
- Regular and constant investment in equipment devoted to event-hosting venues.
Professional events are key boosters of development and change, especially in promoting social responsibility. Gathering many collaborators, professionals or the general public, these professional events are essential tools in promoting sustainable solutions to be implemented in favour of social, environmental or economic innovation. Adopting a sustainable policy guarantees the setting of an economic development strategy in keeping with today's market expectations.
About 2.5 million sports’ events per year are being organized in France. This figure includes local, regional, national, and international sports events organised through sports bodies such as clubs, committees, leagues, federations related or delegated, Olympic or non-Olympic, but also via territorial authorities or private communities.
These sports events can be considered as competitions within :
- Federal sports gatherings with both non professional and professional competitors,
- show-like events (involving professional sportsmen),
- new massive non-federation-linked sports gatherings,
- raids or extreme challenges.
Any sports event necessarily implies environmental impacts impacts (and therefore a necessity to reduce negative impacts), as well as positive social and economic impacts that add to their value.
Organizers are responsible for eco-liability. Even if State institutions have not been yet submitted to any particular conditions, it is necessary to jump on the bandwagon !
In the meantime, major international sports’ structures such as the Olympic Games 2012 in London, the French Tennis Federation (Roland Garros) and Paris city council (UEFA Euro 2016 city host) have already passed ISO 20121 certification.
Figures given by the Sports Ministry include sustainable development dimension in the conception and organisation of their events.
Political and institutional sectors
Political and institutional events are often set up by territorial authorities, ministries and other decentralised or deconcentrated bodies. Such events are the first impression of France,(on a global, regional, or departmental level), that a new visitor or guest will have. It is therefore vital for state-run organisations to provide collaborators, suppliers and partners with a sustainable project management process.
Political summits, ceremonies, as well as conferences such as those held by the Paris city council’ (including an event to present its sustainable events charter) can contribute to adopting new behaviours, new awareness, and new consideration or promotion of sensible environmental friendly, social and economic solutions.
The 1219 festivals now registered in 2015 in France welcome more and more regular visitors (up to 191,000 for the largest) and the 1220 registered museums in 2015 have welcomed 63 million visitors. The event industry is now deeply rooted in and spreading in our cultural life, thus unveiling a growing power and economic weight.
There are different types of cultural events :
Large scale events : emblematic of gathering all criteria: creative process, mass production and easier reach of targeted audiences, concentrated in time and space, each event is presented as unique in each carnation (if repeated, changes will have to be implemented from one year to another).
Examples include : the Nuit Blanche (Paris), Fête des Lumières (Lyons), European Capital of Culture (Avignon, Lille).
Cultural topic-based events, special meetings. Mostly dedicated to a specific artistic genre, they attract all types of spectators. They often become truly must-see events which end up with long-term financial support and partners, plus a permanent team. Through History, it is Festivals that have initiated this very first type of events.
Examples include : international short film Festival (Clermont Ferrand), or the World puppet-show Festival (Charleville-Mezieres).
Other events are based on specific places actually put on stage. In this case, the event shapes itself through the meeting and melting of different artistic genres within one single space or area at a single and specific time : artistic creation finds its foundation in the intertwining of multifaceted means of expression where creation, place or area are but one for staging. In this case, reaching the largest scope of people becomes obvious.
Examples include : Bouche à Oreille (from month to Ear) at Puisave-Firterre, or Festival of Île de France, or Word Festival (La Charité sur Loire), or Word Marathon (Toulouse).
- Culture and Communication Minister - General Secretary, Cabinet in charge of coordination of cultural policies and innovation
- Culture Surveying, General Secretary, Cabinet in charge of coordination of cultural policies and innovation